Moooi presents ‘A Life Extraordinary’ – exhibition for the duration of Salone del Mobile 2018, Milan Design Week which runs from 17th to 22nd April 2018. The show consists of three parts: Moooi Through the Eyes of Concrete (a Dutch multidisciplinary design studio), Moooi Through the Eyes of Megan Grehl (a New York based high-end design studio) and the Museum of Extinct Animals.
All of the rooms showcase current as well as new Moooi products, some existing ones shown in brand new fabrics and materials changing their look completely. Read on to see the exciting exhibition which was definitely one of the best we’ve seen this week!
We were given a VIP tour of the exhibition and even met Arihiro Miyake, the creator of the Coppelia Pendant! We can reveal that the Coppelia will now be available with black frame as well as the original chrome. It looked amazing throughout the show. See it below in the VIP area and in the Attic room of Megan Grehl’s interpretation of Moooi.
With a drink in hand we started the tour at the Moooi Through the Eyes of Concrete part of exhibition. The installation is based on the studio’s Amsterdam working space. Both were fitted out the same way, with beautiful Moooi pieces everywhere, including some especially adapted for office use. Concrete have designed the CitizenM hotels and you can see the bookcase walls features are very in-line with those spaces. Designers and architects from the Concrete Amsterdam studio have flown into Milan for this week only to work on their projects in this pop-up office. They were able to bring some of their projects with them and their concept boards and inspiration images were pinned up on the walls for everyone to see.
Concrete chose a wide variety of products from Moooi’s collection. Most of the products shown are available to purchase and have been for some time, some are newer.
The Golden Chair shown is a contract-only version when used in the UK, however if you’d like to use it in your home there is a matt gold version available here. Moooi have now also launched this chair to allow upholstery in other fabrics and also with a black frame!
Moooi Through The Eyes of Megan Grehl was a concept of a dichotomous home. It consists of 6 rooms: Living Room as the desert sanctuary, Attic as a playroom, Bedroom with a library, Boudoir lounge, Dining Room apothecary and Garden. The designers used a lot of new fabrics, materials and colours on existing products, therefore completely transforming the well-known pieces such as the Smoke Chair or the Construction Lamp. Please keep reading to discover each space as well as watch a video of the behind the scenes of the concept design.
For the living room, the Megan Grehl team chose soft fabrics and finishes which invite the user to sit down and relax. The main feature was the Paper Chandelier XL in black – it is usually seen in white so this was a nice change. The soft seating was arranged around a rug which was one of many specially designed for Moooi Carpets for this exhibition by the studio.
Next room was an attic, tent around the area made it feel very cosy yet playful. The designers chose the very comfortable Something Like This Sofas in two contrasting fabrics (in colour and feel) to sit opposite each other. These were surrounded by various side tables and plenty of dimmed down lighting, including the brand new Coppelia Chandelier in black finish as well as a special edition Brave New World Floor Lamp in black stain.
The main feature of this room was definitely the life-size Orion rocking horse (unicorn really!) The whole look was finished off with nautical accessories taken from old ships, such as ropes and wood. You could almost smell the rusty ship!
From the attic we sneaked into the bedroom which featured a massive bespoke poster bed which was lit up by the Heracleum The Small Big O. The space was designed with a home library in mind so the far-end wall was covered in books!
Whilst halfway through the Megan Grehl exhibition we were already amazed by the design but having stepped into the Boudoir we weren’t disappointed. The dark space was fitted out with bespoke open wardrobe made out of metal tubes with leather garments hanging in it. The space was softened by the Amami Sofa and Poufs and the very glamorous Prop Pendant Lights which reminded us of the Hollywood mirror lights, but used in a new way. The room was dressed with photography by Jenny Boot and various little accessories suited for a dressing room.
From the boudoir we moved into the dining room which felt like we walked into an Alice in Wonderland book with large furniture and lighting along with various accessories from old apothecaries. Our eyes were drawn to the large Farooo Floor Lamp and the beautiful Meshmatics Chandeliers, and our hands went straight to feeling the Smoke Dining Armchairs which were upholstered in pony hair for the first time.
Continuing with the fairy tale theme the last part of the concept home was the garden which was built to look like bird cages. It featured of course the Perch Lights as well as the outdoor Nest Sofa and Armchair to relax on. The second cage featured the Container High Table and Carbon Stools. All of the finishes worked very well together.
See the video below of how Megal Grehl and her team worked on their part of the exhibition.
Still in awe of the Megan Grehl Moooi exhibition we went back to the carpeted corridor which led us to the Museum of Extinct Animals.
The beautiful and unfortunately extinct animal Quagga was the face of this exhibition (with a new somewhat-Scottish coat!). Drawings of other extinct animals such as the Dodo, Calligraphy Bird and Blooming Seadragon were framed alongside him.
The Museum of Extinct Animals showcased brand new furniture and lighting which will be joining the Moooi collection, as well as existing products in new materials.
Firstly we saw the brand new egg-shaped pendants which were inspired by BMW car headlights. These were hung above the Monster Chairs in a textured fabric never seen before. Similar pattern was used on the wall introducing the new Moooi Wallcovering line of wallpapers. Also seen is the new side table Obon.
Hiding by the wall was the Power Nap Sofa Bed upholstered in a fabric matching the pattern of the Moooi Wallcovering behind it!
Another exciting addition to the Moooi collection are a family of adorable Pet table lights: Uhuh, Purr and Noot Noot. As you can probably guess from the names, the lights depict an owl, a penguin and a bunny rabbit. These will be available to buy very soon!
See below more shots of this part of the exhibition featuring new products and some updated looks.
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